After years of being in development, Magento 2 finally saw the light of day in 2015. Among some of the new features were numerous improvements in performance, web coding, and design. However, Magento 2 brought a completely overhauled architecture that is now a very solid foundation. For example, we saw numerous highly useful extensions during the past two years. In many cases, these extensions were the reason for e-commerce store owners to upgrade to Magento 2.
The thing about Magento 2 extensions is that there’s a lot of them. Some are free, others are premium priced. To help you get started, we present you our list of the top 10 must-have extensions for your Magento 2 e-commerce store. The following list will help expand your e-commerce store’s functionality and attract new customers as well.
Top 10 Must-Have Magento 2 Extensions
When it comes to e-commerce stores, their navigation should be kept simple. However, this can be hard to achieve, especially if you’re offering hundreds of different products. This is where an extension like Amasty’s Layered Navigation comes into play.
This easy-to-use extension allows you to create different kinds of navigation menus. Furthermore, it allows you to integrate filters into your store. For example, you can allow your customers to filter your products based on their prices or certain features. You can see why this is important since your goal should be to allow your customers to find the product they’re looking for in a blink of an eye. This is why Amasty’s Layered Navigation is one of the must-have extensions for your Magento 2 e-commerce store.
You don’t have to lose a customer if one of your store’s products is out of stock. Using this plugin, you can allow your customers to subscribe to out-of-stock products. Once you’re ready to offer that product, you can notify your customers. This can be done automatically, which is a tremendous time-saver, or manually – either way you like.
The Out of Stock Notification is actually a comprehensive notification system. Customers can sign-up for out-of-stock products, as well as for sale-off and new products. This means that you’ll keep your customers informed when you change a price or add a new product. This works for physical and digital products, as well as different kinds of grouped or bundled products.
After spending a lot of time on designing and perfecting your store’s frontend, you still need a way to attract visitors. What this means is that you should optimize your store for search engines.
Magerworx’s SEO suite is perhaps the most intuitive SEO solution. It works out of the box, without complicated setup or configuration. Furthermore, this extension allows you to optimize your every page for certain keywords and set up canonical URLs. It’s quite amazing how powerful this plugin can be. You can fine-tune how search engines see your website by enabling crawling and indexing, and offering both HTML and XML sitemaps.
The best thing about this SEO suite is that you can create templates for products and categories. If you’re selling hundreds of different products, this can tremendously cut the time needed to fully optimize your e-commerce store.
In certain cases, you don’t want to show prices on your e-commerce store. Maybe you’re selling in bulk, or you’re offering a service that’s not fixed-priced. If that’s the case, this exceptional extension is here to help.
The Customer Quotation extension allows you to integrate “Add to Quote” buttons. Once activated, these buttons can be used by your customers to add notes and comments – and ask for a quote. Using the same extension, you can collect that information and respond to inquiries.
Thanks to its ease of use and powerful features, this is a must-have extension for your Magento 2 e-commerce store.
We previously showed you how to simplify your store’s navigation. Thanks to different kinds of filters and layered navigation, you can allow your customers to easily find their way across your digital store. However, there’s also another way to simplify product discovery.
Mirasvit Sphinx Search Ultimate is an incredibly powerful search engine for your e-commerce store. It combines three equally powerful features: advanced Sphinx search engine, autocomplete, and spell-check. As your customers begin typing in the search box, they’ll see an overview of different products with short descriptions and prices.
This extension also brings powerful backend features. It allows you to promote products by forcing them to appear at the top of search results. This is how you can target your higher-priced products and perhaps reach biggest profits.
Among the must-have extensions for your Magento 2 e-commerce store, Mirasvit Sphinx Search Ultimate deserves a special place.
As an e-commerce store owner, you’re aware of the importance of customer support. Even though small stores can get away with a simple ‘Contact Us’ page, larger stores need something more powerful.
The Magento 2 Help Desk extension is a support/ticketing system. It’s designed to unify different kinds of support. For example, you can integrate a live chat for an easy-to-access support channel. You can also provide a comprehensive ticketing system that includes media and attachments. On the other hand, you’ll have an easy-to-use backend system where you can check tickets, reply and close them. It’s also important to be mentioned that you can prioritize tickets and make sure not to lose bigger sales.
A responsive and timely customer support is imperative these days. If properly utilized, this can bring you loyal and returning customers. This is why an extension like this one has to be implemented even before you open your store.
You’re probably aware that neither Magento 1 nor Magneto 2 brings powerful marketing and promotional tools. Luckily for us, third-party extensions are here to help.
Amasty Special Promotions is the ultimate extension for enabling and running all kinds of promotions. This intuitive and powerful tool is all you need to promote your products and create very specific deals. For example, you can run “Buy one – get one free” or “Buy one – get one discounted”. There are probably over 50 different preloaded promotion scenarios, even though you can also create your own ones. This extension’s backend is very intuitive and incredibly easy-to-use, while its frontend seems professionally designed.
As your e-commerce store grows, you’ll feel the need to implement affiliate marketing. This is a proven way to reach bigger profits by rewarding your affiliate partners. This is done by keeping track of their sales and leads while providing something in return. However, you need a comprehensive and easy-to-use system to make this work.
The Magento 2 Affiliate Extension is all you’ll ever need. It is designed to allow you to create a number of different affiliate programs and implement multi-level marketing. You can also set a different commission, discount or payment requirements for each of your programs. This is how your partners can opt for an affiliate program that meets their needs, without creating an overly complex system. It’s also worth mentioning that this extension is flexible when it comes to payout options. You can set different withdrawal limits and keep track of your partners’ financial activities.
Magento 2 comes with different reporting tools that allow you to review your store’s financial performance. For a deeper analysis, you need to turn to third-party solutions. One of the most comprehensive ones is AheadWorks’ Advanced Reports.
This extension has been around for several years now. During this time, it received plenty of new reporting modules. This is certainly one of the reasons for its massive popularity. After being overhauled for Magento 2, it continued to be a reliable and helpful reporting extension.
In its core, this extension evaluates your e-commerce store’s financial performance from different aspects. You can take a look at individuals products and different categories. You can also break down reports by payments types, promotions and coupons, and by manufacturers as well. Reports can be filtered by day, week, month, quarter, or year.
The best way to plan your store’s expansion and stock maintenance is to analyze its performance. AheadWorks’ Advanced Reports is the best solution available, even though it doesn’t come cheap.
In general, the role of product labels is to attract attention to specific products. For example, these can be newly introduced or discounted products. Amasty’s Product Labels extension is how you can achieve that.
Aside from bringing a set of predefined labels, you can design your own. You are free to design your own labels, add ribbons and text. However, the best thing here is that you can set up different conditions. These are time periods, product filtering and custom variables. In other words, this extension allows you to add product labels as creatively as you can. As a result, you can easily notify your customers about new items, discounted or popular products.
We sincerely hope that you found our list of the must-have extensions for your Magento 2 e-commerce store helpful and educative. As you can see, there are numerous ways to fine-tune your store, reach more customers, and provide a pleasant shopping experience. There are hundreds of highly useful Magento 2 extensions out there, and there’s not a single reason not to take advantage of them.